| Need help on your journey to build a successful and fulfilling holistic business? I have one coaching spot available for the month of July to give you one-on-one attention so you can meet your goals. Email me today and we'll set up a time to discuss your needs.
|
 |
|
|
|
|
| Mindful Marketing
Rich Living for the Holistic Entrepreneur. |
June 2005 |
|
|
"I trust inner Wisdom as it guides my choices. There is within me that which knows the best choice for me now, including the choice to be still and listen and wait. Every day, love sparkles in my experiences. Love goes forth from me to all people."
-- Rev. Mary Murray Shelton Marketing is a journey, not an event. It's easy to get impatient with the progress, thinking that we know better than the Universe when things should be accomplished. This issue of Mindful Marketing is about honoring the journey--and being connected to that inner Wisdom that's always available to you. May your journey be a joyful expression of your magnificent Self.
Megan
Megan McDonough, Business Yogini |
|
 Journey with Michael Lee
The founder of Phoenix Rising Yoga Therapy discusses his new book
After decades of seeing the results of Phoenix Rising Yoga Therapy, founder Michael Lee is convinced that your inner wisdom holds the key to peace. In his new book, Turn Stress into Bliss, Lee offers an 8- week program to access that wisdom. According to Lee, "The best way you can serve your students is to respect their individuality and their capacity to find answers within themselves." You can also use this mindset for your business, rather than the prescriptive do-this-and-be- successful approach. Just read how Lee answers the question: How can a yoga teacher use the idea of journeys to promote his or her business?
The most sensible thing we can do on any journey is to start it at the beginning. This means getting comfortable with where you are, in all aspects: your skills, finances, personality, connections, goals and dreams. Then take one step at a time, and each day do something that will move you toward that simple next step.
Find a creative way around any barriers, just like you would if you were on a journey and there was a huge log blocking your path. Find a way over it or around it - and continue. Don't let your mind convince you that you are on the wrong path just because you encounter road blocks.
At the same time, don't get fixated on a single destination. You may find the place you've arrived doesn't really suit you, and you want to go in some new direction. This is fine.
Mindful Marketing subscribers can get a substantial discount on Turn Stress into Bliss for resale, giving your students a process to take what they learn in your yoga class and practice it daily. Order 5- 9 copies and get 30% off; 10-19 copies and get 48% off; 20 or more and get 48% off plus free shipping.
Order your books here... |
|
| From Vietnam to Virabhadrasana
Veterans journey through yoga
Yoga teacher Joan Platt didn't know what to expect. Six men from the local veterans center nervously peered into the yoga studio, asking what to do with their shoes and how much money they owed. But as Platt guided them through gentle, therapeutic stretching, the veterans' first-time jitters gradually gave way to contented snoring in savasana. The class was the first in a special series offered to veterans at Central Mass Yoga Institute in West Boylston, Massachusetts. There are now eleven men - veterans from Vietnam, Korea and World War II - who regularly attend. It's been a gratifying and humbling journey for Platt, who had never taught a yoga class before this one. "These men are so positive and eager, and that has given me so much confidence as a new teacher," Platt says. The veterans report being better able to deal with anger as a result of practicing yoga. Tom Boyle is a Vietnam veteran and counselor at Worcester Vet Center in Massachusetts who attends Platt's yoga class. "These are real men, combat-weary guys, who have discovered that yoga really helps them," Boyle says. "The message to be aware and be mindful is the solution to many of their problems." Many groups can benefit from the individualized attention of special-interest yoga classes, workshops, or programs, be they veterans, healthcare professionals, or athletes. "When we reach out to others - like the veterans, children, or elders - it reminds us of the joy of yoga," says Lucy Wagner, owner of Central Mass Yoga. "Yoga is a gift." Are there certain populations that you can serve by tailoring yoga to suit their needs, offering a safe space and time just for them? To connect with these potential students, Wagner recommends writing a brief letter to schools, clubs, support groups, senior centers, or hospitals, explaining who you are and what yoga is. Offer a free class and follow up with a phone call to schedule it. If you familiarize yourself with the concerns, limitations, and goals of one group, you will discover how to teach that group yoga in a way that is understandable, helpful, and joyful, Wagner says.
See where that journey takes your business, your students - and you.
To visit Central Mass Yoga Institute online, click here. |
|
| Pick of the Month
A resource to be more productive
My pick of the month is Marcia Yudkin's special report called "Inspired! How to Be More Original, Insightful and Productive in Your Work."
In it, Yudkin spells out strategies for heightened creativity, based on years of interviewing, testing and research. Learn how to tune into your intuition, set up your environment to facilitate insights, change your routines for improved productivity, put more pizzazz into your communication, engineer stress out of your life, and much more.
For more information or to order, click here... |
|
